Introduction Facing rapid social, technological, and economic change, the traditional marketing research industry will either adopt new tools and talent, repositioning itself in a more strategic, consultative space, or it will fall into decline. The rate of change in marketing research will accelerate as new entrants from the wider emerging marketing research insights industry (management …

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Have you ever thought as what would be human life if there was an absence of communication? To be honest, try as hard as you can, communication WILL still happen. The only thing is that you may or may not be able to hear it, feel it or see it in “WORDS.” Today, communication is …

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