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What should a manager do to sell a product? In today’s competitive scenario, when times are tough and options for product purchase are many for the consumer, companies keep on positioning and repositioning their products in their respective sectors. They have a tough battle to engage themselves with. They not only face challenges to sustain …


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Ideal Selling steps Category : Marketing and market Research For all those Sales and Marketing specialists who wish to establish themselves, Rashmipant.com highlights the following IDEAL steps to selling a product. Search your competitor/s with similar or nearly similar features Compile a list of the competition with the maximum number of available variables of the …


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Rashmipant.com introduces the Research discipline Research discipline starts with creation of a need for a research objective. Arriving at a final goal of the research objective is the prime base of Rashmipant.com.  The path of understanding is then created by Rashmipant.com with the help of specific key words based on the objective. The initial selection …


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Being literate is important and being a “literate” writer is an added advantage.  Having a passion and flair for writing on the web/online writing is something which has come out as an emerging trend in the last few years.  Trends in the previous decade were more towards a “handwritten” popularity of essays, notes, books, mailers …


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Have you ever thought as what would be human life if there was an absence of communication? To be honest, try as hard as you can, communication WILL still happen. The only thing is that you may or may not be able to hear it, feel it or see it in “WORDS.” Today, communication is …


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Market research in today’s contemporary world aims mostly at data collection for a particular need or a requirement for studying a behavioural pattern by a consumer for a good or a service. The nature of the need for market research is highly dynamic as consumer behaviour today is under an influence of large online and …